Legal Marketing

Conversion Rate Optimization

Conversion Rate Optimization Conversion rate optimization (CRO) is the process of optimizing your website landing pages and your overall website design to increase your conversion rate. What is a Conversion Rate? Simply put, a conversion rate is the number of conversions on your website divided by the […]

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Anatomy of a High Converting Landing Page

Anatomy of a High Converting Landing Page Creating a website is simple, creating a landing page that has high conversion rates is a bit harder. Check out the following infographic titled ‘The Anatomy of a High Converting Landing Page’ Courtesy of: Quick Sprout

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Lawyer SEO vs. Google AdWords

Lawyer SEO vs. Google AdWords Lawyers are always looking for new and creative ways to ensure their services are well-advertised and reaching the general public. The two most popular methods include lawyer SEO (Search Engine Optimization) and Google AdWords. Both are very effective. Lawyer SEO¬† SEO is […]

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Lawyer Local Search

Lawyer Local Search Lawyer Local Search Optimization¬† There are many advantages to using local search optimization methods such as Google Places. For lawyers, it can be extremely useful to connect with local clients. Google Places Formerly known as Google Local, Google Places ranks local businesses and helps […]

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Lawyer SEO Marketing

Lawyer SEO Marketing   Gone are the days where you could put up a simple web page, build a couple spammy backlinks to it and watch it rise to the top of search results. With the latest Google update, high quality content, a clean website, and social […]

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Lawyer Remarketing

Lawyer Remarketing What is Remarketing? Remarketing lets you display ads to people who visited your website in the past. Over 90% of people that visit your website are not calling you or filling out your form and for one reason or another ‘abandon’ your website. This is […]

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Law Firm Marketing

Law Firm Marketing Legal professionals know, perhaps more than others, the need to use people with the right training for each type of job. You would not, for example, send an untrained individual into a courtroom to handle an important case. This is why so many successful […]

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